My Work

CommunicationI'm a communicator by trade and good communicators share best practice and ideas.  This is where I will share my thoughts on communication theory and details of some of the communication resources that I have created throughout my career.

Memory ‘v’ Experience – What’s more important?

TED Talks Logo

Should we be thinking about our audience’s memory of communications and engagement activities rather than their initial experience? There is a really interesting TED Talk video about the difference between our experiencing selves and our remembering selves that I highly … Continue reading

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Think Before You Type!

Gemma Worrall tweet Obama as Barraco Barner

When I work with people on job hunting they’re keen for me to help with their CV, but I often find that the thing they rarely look at is their overall online profile. With more and more recruiters ‘checking you … Continue reading

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Beware of spam payday loan profiles on LinkedIn

Image depicting predatory loans

I’ve recently re-joined the job seeking market as my contract at Friends Life has finally come to an end and a big part of my job seeking activity is cultivating my LinkedIn network and updating my profile. LinkedIn is an … Continue reading

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Infographic CVs

Ruth Weal Infographic CV Sept 2013

Firstly let me say that I don’t think an infographic CV can replace your traditional CV, however in a marketplace full of competition whatever your background or role your seeking anything that gives you an edge is worth considering. To … Continue reading

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Communications Measurement At A Glance

Measuring Success

This is an at a glance guide to cover the key elements you need to consider when planning your communications measurement Why Measure? Measuring the effectiveness of communications is not always straightforward, but is a vital element of the communication … Continue reading

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Importance of Good Employee Communications

Communication Dictionary Definition

Why communicate with your people? As employee communicators we need to ensure that our employees: Are kept up to date with key information about the company, team, key projects, training, etc. Fully understand the role they play within the team, … Continue reading

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